The younger crowd has upended retail PR as we know it, and they’re continuing to do so—more than 90 percent of Generation Z now say that a strong wi-fi signal is important to them and their overall shopping experience, according to a survey conducted by strategic firm HRC Retail Advisory.
Emerging in-store technologies and positive social media feedback are among the top priorities for both Gen Z and Millennial consumers.
See below for a few shopping trends and stats for the holiday.
Americans expect to spend more than ever on Mother’s Day this year as they shower moms with everything from jewelry to special outings at favorite restaurants, according to NRF’s annual survey.
The survey, which also revealed a generational shift in how these consumers shop for beauty products, represents the first in a series centered around Generation Z and Millennials’ attitudes, behaviors, Mother's Day is coming up!
According to the National Retail Federation, Mother's Day spending is set to reach a record-high of .6 billion dollars this year.
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